AI Insights · Timothy · January 2024
Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in Norway Q4 2023
In Q4 2023, the top 5 delivered meal kits and specialty foods apps on iOS in Norway showed varied performance in downloads, revenue, and active users, with Vivino leading in revenue growth.
In the fourth quarter of 2023, the top five delivered meal kits and specialty foods apps on iOS in Norway exhibited diverse trends in downloads, revenue, and weekly active users. Here’s a closer look at their performance:
HelloFresh: Meal Kit Delivery experienced a notable decline in downloads throughout the quarter. Starting from 1.5K downloads in late September, the app saw a gradual decrease, reaching a low of around 600 downloads in mid-December before a slight uptick to 617 in the final week. Weekly active users also showed fluctuations, peaking at approximately 16.8K in late October and ending the quarter with a rise to 16.6K in the last week of December.
Vivino: Buy the Right Wine demonstrated significant growth in revenue and active users. Revenue saw a sharp increase, starting from around $600 in late September and peaking at nearly $2.2K in the last week of December. Downloads followed an upward trend as well, growing from around 470 in late September to over 1K in the final week. Weekly active users mirrored this positive trend, increasing from approximately 5.5K to nearly 7K by the end of the quarter.
Factor_ Prepared Meal Delivery showed minimal download activity, with numbers fluctuating between 0 and 44 throughout the quarter. Weekly active users remained relatively stable, hovering around 40 to 60 users, with a slight peak of 68 in early October.
EveryPlate: Cooking Simplified had a low download rate, with a maximum of 13 downloads in late September and early October, and minimal activity thereafter. Weekly active users remained steady, around the 50s, with minor fluctuations throughout the quarter.
Green Chef: Healthy Recipes saw very limited activity in both downloads and weekly active users. Downloads peaked at 17 in late September and dropped to as low as 1 in mid-December. Active users were recorded only once, at 11 in late September.
This data, sourced from Sensor Tower, highlights the varied performance of these apps in the Norwegian market. For more detailed insights, visit Sensor Tower.
